Harley-Davidson’s Strategy
Go ahead and explore like a customer the activities, locations, and benefits Harley-Davidson offers to a community that is into motorcycling as a hobby, resulting in increased customer engagement.
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Prefer to listen?
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No one could have guessed that childhood friends William Harvey and Arthur Davidson, building a motorcycle in a shed back in 1903, would be the same last names seen on motorcycles today. Due to its iconic engine, we all know when a Harley Davidson motorcycle has arrived, but what really makes this brand stand last as long as a heirloom leather jacket, is its club members/ motorcycle owners—the Harley Owners Group (H.O.G.).
If you are into motorcycle riding as a hobby, read on.
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Motorcycle Roadside Assistance · Annual Gift · Exclusive Riding Content · H.O.G. Only Access Events · H.O.G. Publication · Eagle Rider Bike Rental Discount · Etc.
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The nuts and bolts of this brand is not only physical. Harley-Davidson provides an app designed around community, allowing you to make new connections, create or join groups, and find events. Additional features include ride planning and ride recording. Enjoy the ride.
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Get ready to ride to national, state, and regional rallies—festivals to connect with other riders throughout the U.S.—plus independently run events at over 1,000 chapters globally.
Join Activities:
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A Harley Riders' dream is found in these three locations. There is not much else to say as we will let the history, craftsmanship, and innovation do the talking once you are there.
Explore Locations:
The opinions expressed are solely those of the author and do not necessarily reflect the views of the brand mentioned. We encourage you to check the links and resources provided.
