Oiselle’s Strategy
Go ahead and explore like a customer the activities, benefits, and locations Oiselle offers a community that is into running as a hobby, resulting in increased customer engagement.
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Prefer to listen?
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Founded in 2007 by Sally Bergesen, and being the first brand to sponsor a pregnant athlete, Oiselle has become more than women's running apparel. As for Volée? That’s the name of Oiselle’s community, representing empowerment and freedom for all females who are into running. In other words, a sisterhood that runs.
If you are into running as a hobby, read on.
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Free Shipping (US) & 10% Off (Canada) · Semi-Annual 25% Off Sitewide For Volée Members · Welcome Gift · Slack Channel To Chat All Things Running And Womanhood · Etc.
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Oiselle's Volée can easily be described as a sisterhood, with many experiences designed to uplift women, from weekly Flight Club runs (in 5+ cities), to donating to non-profit Bras For Girls.
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A brand born and raised in Seattle is where you will find Volée regulars. Oiselle's flagship store hosts weekly runs alongside the Burke Gilman Trail. Last time we checked, it even has a little lending library in-store.
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The opinions expressed are solely those of the author and do not necessarily reflect the views of the brand mentioned. We encourage you to check the links and resources provided.
