Corning’s Strategy
Go ahead and explore like a customer the activities, locations, and benefits Corning offers to a community that is into glassmaking as a hobby, resulting in increased customer engagement.
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Prefer to listen?
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Yes, Corning invented Pyrex, the dishware you might have warmed up your food in, but it may be a surprise to some that Corning also helped make phones smart enough to be touched, leaving bygone buttons out of a job. There are so many uses for glass, and there is a community of people who are into the process of making it, glassblowing included.
If you are a into glassmaking as a hobby, read on.
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Free Museum Admission · Two Membership Cards · 15% Discount In Museum Shops and Café · Subscription to Gather Magazine · Etc.
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Corning has made available for all those who are into glass, livestreaming sessions available online:
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Even though some people think glassmaking is a solo endeavor, it doesn’t have to be. From classes, to demo events, to exhibitions, there are many ways for you to connect with others at Corning’s Museum of Glass (CMOG). On a side note, can we all agree that CMOG is more than just a museum?
Join Activities:
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There is a place where you can be around other people like you, a place dedicated to glassmaking. Even though it is considered the world’s largest museum dedicated to glass, there is also a studio equipped to do furnace working, flameworking, kiln working, cold working, and more. We promise it is the type of work you will enjoy doing.
Explore Locations:
The opinions expressed are solely those of the author and do not necessarily reflect the views of the brand mentioned. We encourage you to check the links and resources provided.